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Insights / B& Rebranding
Our new identity stands for what counts: clarity, precision, and accessible, solution-driven advice
Over the past year, we have consistently evolved our brand identity. The result is a modern presence that clearly reflects our mindset and approach.
A striking jade green takes center stage in our new visual identity, signaling energy, focus, and drive. Our refined logo, clean typography, and newly designed Zurich office seamlessly complement one another - creating an inspiring environment to connect. True to our claim: Connected. For you.

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